There’s nothing like getting involved with a piece of innovative technology – in this case, the US mobile technology firm, HipLogic Inc, a company formed by key members of the J2ME engineering team at Sun Microsystems.
Their invention – a runtime installation, called HipLogic Live – redefines the way people consume content on their mobile phones. The platform improves content and application discoverability, provides a consistent user experience across all handset models, and optimizes data traffic on cellular networks.
The platform is available for smartphones (including Symbian, Windows Mobile, and now Android) as well as feature phones (LG, Samsung) running closed real-time operating systems.
You can view a demo of the Symbian version on You Tube.
Over 2009-10, Lovelywork deployed HipLogic for The Carphone Warehouse, Europe’s leading independent retailer.
Off that back of this successful launch relationship, HipLogic contracted Lovelywork’s for the following services:
- Retail Customer Management: responsible for the attainment of revenue goals from retail customers such as The Carphone Warehouse and territory expansion into CPW’s european markets.
- Media Partner Acquisition and Management: Lead relationships and direct strategies for key Media and Content Partners such as Sky, Google, Microsoft and Publicis Group
- Content Developer Recruitment: assisting in the expansion of HipLogic developer network throughout Europe.
- Product Marketing: Assisted US technical and product teams in creating a world-class wireless portfolio of solutions by identifying and communicating key market opportunities.
- OEM Expansion: Responsible for developing and managing relationships with OEM’s that supply phones to the European market.
- Operators Development: Responsible for developing and managing relationships with major European Operators.
